Introduction With the advent of the digital age, digital marketing has emerged as one of the most valuable and lucrative career choices. As the rapidly increasing number of online platforms are increasing their potential customer bases every day, businesses are looking for digital marketing professionals to lead them towards success in a very competitive market. […]

Introduction: Performance Marketing helps the Business to showcase their new business Product and Services through the Advertisement. Performance marketing is very creditable; it literally pays a marketer to the measure used on real results. Unlike traditional marketing ways, performance marketing will pay based upon someone click on ad, and thus becomes a lead or a […]

1. Introduction Before Influencer Marketing, Gone are the days when marketing involved blasting off big TV ads and advertisement hoardings in magazines. Presently, we have solely entered a new digital reality that is entirely dependent on the consumption of content and the purchase of goods from social media. Influencer marketing is all about marketing strategy […]